Corporate social responsibility (CSR) has become a norm in the modern business organisations especially the multinational entities. It is an initiative undertaken by the firms as a way of giving back to the community and surroundings in which they operate. The modern global economy is characterised by dynamism that comes in different forms affecting the operations of multinational corporations. Economic dynamism which is manifested in fluctuations affects corporate activities including corporate social responsibility practices (Schwartz 2017, p.4). For this reason; the concept of the corporate initiative is likely to change in the future. The paper discusses the future trends of CSR in the context of the catering industry in which I work.
In the future, the motivators of CSR are likely to change. The factors which drive companies to become socially responsible will undergo a complete change-over in the long run. Typically, individual organisations and larger economic sectors report an increment in the drivers that move towards more socially and environmentally sustainable practices. In the traditional context, cost management was the chief driver of CSR. In the current setting and going into the future, these drivers are ceasing to instigate CSR. Rather, the organisations are motivated by the element of brand establishment in the industry (Wang, Tong, Takeuchi and George 2016, p.537). As a worker in the catering industry, it will be imperative to align individual efforts with the corporate vision of building a strong brand in the industry through engaging in significant and eye-catching CSR projects.
In the global economy, there is a high rate of inequality among the people in different parts of the world. The problem of economic inequality is frequently addressed in political discussions, and it further puts more pressure on corporations. The acknowledgment of economic burdens of employees and inequalities in remuneration is a current trend in highly progressive organisations and industries such as the catering sector which is rocked by changing customer tastes and preferences (ArAs 2016, p.15). Increasing the payment rates of minimum wages is among the top trends in CSR and the catering industry is not an exception to this practice. As a worker in the sector, it will be important to optimize individual productivity for the ultimate benefit of the organisation. The management team cannot succeed in this initiative when productivity is going down, and hence the earnings of the firm are dwindling over time. The initiative will be implemented successfully through the combination of efforts of both the employees and the management team (Jones, Hillier and Comfort 2016, p.44).
Environmental pollution is a global menace and governments in different parts of the world are taking measures of mitigating the impacts of the contamination of natural environs. In the current CSR decision-making processes, the management teams in the catering industry have to consider the environmental outcomes likely to limit effects of operations to the surroundings. As an employee in this sector, it will be important to apply responsible measures attributed to escalating consumption of energy in the operations of the facility. High energy consumption and probable wastage puts pressure on local resources and hence increases the cost of operations for the firm. More burning of carbon through generators and other apparatus including vehicles translates into the emission of harmful fumes into the atmosphere (Parsa, Lord, Putrevu and Kreeger 2015, p.266). As an emerging CSR initiative in the industry, it becomes necessary to be highly efficient with energy consumption in the sector.
Modern consumers are becoming largely concerned with the manner in which organisations make money. Further, they expect that the firms engage in corporate initiatives in ways that the latters’ activities limit and suppress their environmental, ethical, and social effects on the society and the community as a whole. Consumers in the catering industry are environmentally concerned and hence having environmental and social initiatives are a key selection in opting for catering services providers (Grayson and Hodges 2017, p.21). As a worker in the industry, it will be important to ensure that current and potential customers are aware of the firm’s CSR projects. Failure to publicise the initiatives could result in the firm missing on the accreditation that it is likely to receive from consumers who are unaware of its social efforts.
In the future, CSR will be mainly done through partnerships and organisations engaging in the initiatives will be required to have global best practices in their main area of concern. Cross-sector partnerships will guide all the CSR approaches, and they will be shaped by businesses bringing in their core competencies and skills to the initiatives (Grayson and Hodges 2017, p.21). For instance, organisations operating in health care will get in touch with catering entities in a bid to offer humanitarian assistance to groups of people struck by natural disasters like floods or earthquakes. In offering such assistance, it will be a statutory requirement for the firms to be competent on a global platform when providing victims with foodstuffs and other support services (Grayson and Hodges 2017, p.21). In the light of these developments, it will be imperative for workers in this sector to be well acquainted with their work and acquire appropriate professional certifications necessary for world level operations.
Ethical egoism suggests that every person is supposed to pursue individualistic interests and hence no-one has the obligation of promoting the wishes of other people. Each person pursuing his or her interest is the optimal way of promoting the general good of the society (Rachels 2012, p.193). In the context of university students purchasing essays and dissertations, they are serving their academic interests because they will pass the tests. When they do it on a large-scale, they score high grades altogether, and hence this practice becomes the common good of the students. Further, sacrificing one’s interests for the good of other people denies an individual the fundamental value of his or her life to oneself (Rachels 2012, p.195). Indeed, students sacrificing passing academic tests by not buying essays and dissertations do not serve the interests of other people. Instead, they forego the opportune moment to improve their grades and graduate with reputable academic achievements from school.
Ethical egoism is contrary to certain basic assumptions that individuals have about what ethics involve. The theory lacks solutions to offer when an issue arises involving a conflict of interest. For instance, a student buys essays and dissertations against the directions of the instructor. Ethical egoism suggests to both of these parties to pursue individualistic desires and there lacks a definite resolution or compromise between them. Further, the theory of ethical egoism is contrary to the doctrine of impartiality (Overall 2016, p.119). In an academic contest, all the students are supposed to compete on equal ground. Not all the students can afford to buy high-quality essays and dissertations that are arguably difficult to write. For this reason; it is immoral to embrace buying essays and dissertations and attribute the practice to the concept of ethical egoism.